A unified intelligence layer for brand campaigns, talent movements, and market signals across Korean advertising.
From one-off commercials to long-term endorsement strategies — we transform fragmented ad content into structured, searchable intelligence.
Seoul-based. Globally structured.
Every entry is normalized across brand, model, category, industry, release timing, and affiliation history.
Filter by brand. Track by model. Explore by industry. Navigate by timeline. Advertising history becomes searchable, comparable, and analyzable.
Follow endorsement trajectories across teams, brand shifts, and industry transitions.
Historical affiliation is preserved — even when today's roster changes.
Compare campaign volume, talent selection, and category penetration across competitors.
Measure not just activity, but strategic positioning.
Advertising is capital allocation in disguise.
Campaign surges often precede strategic moves. Talent shifts signal brand repositioning.
We structure those signals.
Track competitor creative direction and talent patterns before pitching.
Monitor industry endorsement trends and benchmark your campaign footprint.
Analyze multi-year campaign behavior tied to brand evolution.
Identify shifts in sponsorship focus and cross-industry expansion signals.
Data is sourced from publicly available campaign materials, broadcast records, digital releases, and official brand channels.
Each ad is tagged across multiple structured dimensions:
We preserve historical context — not just current reality.
We do not aggregate for visibility. We structure for insight.
Every record is designed to connect — across brands, time, people, and industries.
Advertising becomes analyzable infrastructure.
We Structure It.
Access the intelligence layer behind Korea's advertising landscape.